For drivers who are looking for more performance from their vehicle, Gluon offers a software optimization tuning solution. Automobile manufacturers often use the same engine for multiple vehicles in their line. In a high-performance, higher-priced model, they will tune the engine to provide optimal performance. In the lower-end model, however, they will limit the engine’s output so that it does not perform at the same level as the higher-end model, typically more expensive model. With a tuner, a consumer has the option to improve the performance of the lower cost model so that it performs at or near the level of a vehicle that costs thousands of dollars more.
Current tuners are paired to a single car or limited to a single vehicle type. The driver has to order a proprietary device from the tuner, which can take five to ten days to arrive. They must then load the tune software on it and load the software into the vehicle. Cobb Accessport is an example of a popular tuner and hardware provider, but their devices are largely limited to specific cars with one device only working for a single car. It is also pricey costing from $500 to well over $1,000 per device.
With Gluon, the consumer purchases a single hardware device that connects to and works with any vehicle with an OBD II port. A consumer can use the same Gluon device to tune their BMW M3 and their Mercedes C300, for example, rather than having to purchase a separate device for each vehicle.
In addition to tuning a vehicle to increase performance, the software can also restrict the vehicle’s speed and notify the owner if the vehicle travels outside of a prescribed area. This can empower parents with the assurance that their young drivers are safe when taking the car, and help prevent dangerous driving or even joyriding if the vehicle is left with a valet or other third party.
The Gluon device will be priced far lower than existing tuners in order to capture a larger share of the market. Additional revenue will be generated from add-on purchases and services.